Employee Generated Content: Building a Stronger Online Presence Together
Employee-generated content, or EGC, is any content created by company employees that can be used for marketing or promotional purposes. It can be social media posts, blog articles, videos, photos, or any other content created and shared by employees.
With EGC, a company can build employee engagement and foster a positive company culture as employees feel more invested and involved in the company's success as their expertise and value is recognized and celebrated. This can ultimately increase job satisfaction and employee retention…
To read the full article, please click here.